Hello.

I’m a passionate and experienced digital leader with a focus on insight driven design. I specialize in building brands in the digital space, informed user experiences, digital strategy and cross-platform product development. I’m a unique creative who believes strongly in collaboration and cross-team ideation, fostering talent, growing skills, and cultivating an environment where team members come together to create exceptional product and user experiences.

 

A quick bit.

Highlights

  • Passionate designer and design leader with over two decades agency and client-side design experience

  • Sit comfortably at the intersection of product, marketing and brand

  • Built and led 100+ person international Experience Design team for the world’s largest education company

  • Driving force to rapidly mature enterprise company culture around user-centered design and strategic design thinking

  • Work recognized by numerous industry awards, such as the Clios, Cyber Lions, Webby Awards, Interactive Media Awards, Web Marketing Association, Communicator Awards, Daveys, Omni Awards, and the Addy Awards

  • Advisory board member for Rutgers University Design Thinking Program, as well as the IQPC Design & Innovation Conference series

Expertise

  • Creative and UX Leadership

  • Experience Design

  • Digital Strategy

  • Brand Strategy

  • Creative Direction

  • Product Design

  • Visual Design

  • Concepting

  • Storytelling

  • Integrated Campaigns

  • Brand Strategy

  • Design Systems

Brand Experience

I’ve been lucky enough to work with many brands, big and small, across all verticals. Below is a sampling of some of those clients.

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Project Samples

The following portfolio samples are a result of the collaborative work from the talented design and tech teams that I’ve both led and been a part of. Each involved a variety of individuals and skill sets, and wouldn’t have been possible without the collaboration of the team. To see full case studies, visit my work section.